Thursday, September 6, 2012
HISTORY
Bp was once none as Anglo-Persian Oil Company founded by an Australian-British mining magnet named William Knox D'Arcy . William had formerly did business in England until he needed a new place to drill at because business was decreasing rapidly. In 1901, William had won a concession from Persia which now is (Iran) to explore and drill for oil in the country's rugged. arid southwest. Like most businesses the drilling got off to a significantly slow start which brought consideration of giving up the search of oil. Until one of his sole searching explorers George Reynold, who was said to have the characteristics of a man who never stood his grounds until the work was done; found the perfect place. This was surprising because it took 10 days just to get in Shardin, eight months to start drilling, and 6 years of toiling with no oil to show for. Almost giving up hope after a major disaster where a drill bit had fallen off and one of the two last-chance wells had fell and ended up taken a week too fish out. But this was all to come to light or should I say Air, when one early morning May 26, 1908 the whole camp of explores reeked of a sulphur; which tends to have a very strong scent and was a good sign for drillers. At 4 O'clock the drill reached 1,800 feet and a fountain of oil spewed out into the dawn of sky. D' Arcy received the great news five days after due to slow telegrams. After the exciting news, within a year later the Anglo-Persian oil company now Bp was once again in business.Mission
Bp's mission is very simple and that is to deliver energy to the world. Bp finds, develops and produces essential sources of energy, then turns its sources into a product people need everywhere. The world needs energy as Bp puts it and believes the demand for it would continue to grow all around the world. Bp promises to strive to be the leader of there industry, to be a world class operator, and a good corporate citizen.
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Bob Dudley Chief Executive of Bp starts his meeting with a simple
question. How can we play to our strengths and be a safer, stronger,
simpler oil company? Following the 2010 oil spill bp wanted to focus its
attention on safety, rebuilding trust, and growing its value. They
started with a new safety and operational risk organization that allowed
the company to monitor there wells more sufficiently. Now Bp globally,
has been awarded 55 new exploration licenses which not only means that
they are being trusted again but has allowed them to be a more
competitive company and the innovators of the oil industry. Recognizing
that aggregate energy, oil, gas, and coal will continue to be in growing
demand by 2030 as well as renewable energy Bp continues to invest in
deep waters, gas, and safer technology that allows them to obtain these
resources. Haven't before the Gulf of Mexico oil spill Bp relations with
government officials, customers and suppliers wasn't all that much
focused on. But today bp continues to keep a maintained strong
relationship with these people who stood by them during the hard times
of the aftermath of the spill. Bp plans to finish paying Payments into
the Gulf of Mexico oils trust fund, and support the local businesses
surrounding the gulf.
Thursday, September 13, 2012
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Ch. 3 - Ethics & Social Responsibility
Frederick Douglass couldn't of said it better when he stated ''If there
is no struggle, there is no progress''. One thing for sure Bp knew
struggles following the 2010 oil spill which left the Gulf Of Mexico and
the people surrounding it damaged. Although Bp could have beaten
themselves up about how this would effect there organization and its
values; they did the total opposite by sitting a new agenda on how to
take social responsibility to a whole new platform. It was very much
notable that Bp would be questioned on their ethics and morals towards
the plight of society and if it was clear that Bp understood exactly
what had just happened. Prior to the oil spill I would have ranked Bp as
a Pre-conventional morality organization because it seem as if they
were self centered and only focused on the internal state of the
company. Eventually growing into a post-conventional organization, Bp
had to not only adhere to state and federal laws but give back in ways
that humans can then again trust Bp. The harm done to the community of
the gulf was what some people would like to call a rude awakening to the
unethical causes one organization can have on a society. But Bp took
this incident and played it into there favor by then going to create a
culture of safety in its company. Learning from there mistakes Bp
established in 2011 a Safety and Operational function that worked
alongside the business to seek and deliver safe, reliable, and compliant
operations across the groups operated business. It served three
particular functions which were to set and update the requirements;
provide expert scrutiny; and provide deep technical expertise to the
operations. Not only did Bp take action in investing there money in many
global problems that funded an enormous amount of tarnished world wide
institutions they created something in which I've never heard of and
that was social investment. They did this by now buying an extravagant
amount of supplies that supported there business from local businesses.
This way it kept the local economies in ruputable standards.
Bp now puts its money in many on going fights in
communities around the gulf and is in favor to support any social
problems countries may have surrounding the gulf. They are and still is
in the process of restoring all natural resources surrounding the Gulf
and continues to promote tourism along the gulf coast. Although this may
not be enough and who is to say who can measure what will be enough; Bp
in every way possible are committed to its new culture which allows
safety to be first and allows the company to be in the frontier of all
ethical ways to be a oil organization. Since 2010, Bp social reputation
has grown tremendously with all its fighting efforts to stand for what
it did and for what is right.
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Ch. 4 - The Marketing Environment
Ch. 5 - Developing a Global Vision
One of the most important measures of Global Development is building strong relations and ties that can link businesses to breakout deals. BP this year announced a $10 million dollar research collaboration project involving five Brazilian and three British universities. This project is aimed at improving the understanding of the formation of the Parnaiba basin in Northeast Brazil. Opportunities like this allows scientists, universities and business to collaborate and learn from one another. In 2010 BP caused a horrible environmental disaster in America that left them with a huge responsibility of fixing The Gulf Of Mexico and the people around it. They took to the global market and agreed to sell its stake in a Norwegian oil field to AS Norske Shell for $240 Million dollars cash as a part of its effort to raise funds to pay for the cost of the Gulf Of Mexico oil spill.Bp expects to divest assets with a total value of $ 38 billion dollar until 2013 as it focuses its business around the world on its strengths and opportunities for growth.
TRADE
When the world has environmental problems Bp's own ''ARCO'' who is the official partner of Bp was one of the first to take place in the growth and commitment to lend a help in energy saving. ''Air quality is a growing concern throughout Asia'', and natural gas is the fuel of choice to replace more carbon-laden fuels. Arco has taken a leadership role in advancing the Asia Pacific economic cooperation Council's natural gas initiative and is one of the largest U.S energy investor in China. Arco has developed the must successful Liquid Petroleum Gas business through 49% stake in the business that is the NO. 1 importer of liquid gas into China.
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